Alliance Entertainment has Extended its Exclusive Distribution Agreement with Wētā Workshop

Alliance Entertainment Holding Corporation has announced the renewal of an exclusive North America distribution agreement with Wētā Workshop.

Alliance has been a significant distributor for Wētā Workshop since 2020 with the goal of expanding the brand’s reach to collectors and fans.

In the announcement, CEO of Alliance Entertainment Jeff Walker stated that the partnership with Wētā Workshop “is another step forward in executing (Alliance’s) broader strategy to build leadership in the growing global collectibles market.”