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The Toy Foundation announces the 2023 Toys of the Year

The Toy Foundation announces the 2023 Toys of the Year

The Toy Foundation logo

During this weekend’s Toy Fair, The Toy Foundation announced this year’s winners for “Toy of the Year” across 17 categories and two “people’s choice awards.”

The awards recognize the top toys, games, and licenses with the finalists being selected by a panel of judges and then a general vote by consumers, members of the Toy Association, retailers, journalists, bloggers, and academics.

Congrats to everyone. And the 2023 Toy of the Year Award product category WINNERS are…

  • Action Figure of the Year – Teenage Mutant Ninja Turtles Mutant Mayhem by Playmatestoys
  • Collectible of the Year – Squishmallows – Pokémon Collection by Jazwares
  • Construction Toy of the Year – LEGO® Disney and Pixar ‘Up’ House by LEGO
  • Creative Toy of the Year – National Geographic Hobby Pottery Wheel by Blue Marble
  • Doll of the Year – Barbie The Movie Dolls by Mattel
  • Game of the Year – 5 Second Rule Relay by PlayMonster Fun
  • Grown-Up Toy of the Year – LEGO® THE LORD OF THE RINGS: RIVENDELL™ by LEGO
  • Infant/Toddler Toy of the Year (TIE)- LEGO® DUPLO® 3 in 1 Tree House by LEGO
  • Infant/Toddler Toy of the Year (TIE) – Laugh & Learn® Mix & Learn DJ Table™ by Mattel
  • License of the Year – Barbie Franchise by Mattel
  • Outdoor Toy of the Year – Monopoly SPLASH by WowWee
  • Playset of the Year (TIE) – PLAYMOBIL My Figures: Pirates’ Island by Playmobil
  • Playset of the Year (TIE) – PAW Mighty Aircraft Carrier HQ by Spin Master Global
  • Plush Toy of the Year – 16” Squishmallows by Jazwares
  • Preschool Toy of the Year – MAGNA-TILES® Downhill Duo 40-Piece Set by MAGNA-TILES Brand Magnetic Building Sets
  • Ride-On Toy of the Year – Extreme Drift Go-Kart by Radio Flyer
  • Specialty Toy of the Year – KAI: The Artificial Intelligence Robot by Thames & Kosmos
  • STEAM Toy of the Year – LEGO® Technic NASA Mars Rover Perseverance by LEGO
  • Vehicle of the Year – Teenage Mutant Ninja Turtles Mutant Mayhem Pizza Fire Van by Playmatestoys

Source: Graphic Policy

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